NFT: FC Barcelona sells part of Barça Studios for 100 million euros

Looking for fresh cash to close their accounts and transfer window, FC Barcelona activates a “third lever” according to their president, Joan Laporta. We have reached an agreement for the sale of 25% of Barça Studios for 100 million euros. We have the authorization of the assembly to sell 49% of the shares and for the moment we have sold 25% to “, indicated on Monday Laporta in a press conference presenting the Frenchman Jules Koundé as the new Blaugrana player.

Barça Studios is the club’s platform for creating and distributing video and audio content, and the association with should allow the club to thrive on the new digital economy of NFTs and the metaverse. supports football clubs in particular in the development of “fan tokens”, digital assets based on the blockchain, and held by fans who can participate in the life of the club in exchange without going to the stadium. “A consolidation of our long-term vision that aims to support clubs in their digital strategy,” Alexandre Dreyfus, CEO and founder of, explains to Les Echos.

1.35 billion euros of debt

After the sale of 10% and then 15% of La Liga television rights proceeds to the American investment fund Sixth Street this summer for a total of 400 million euros, FC Barcelona continues to save its coffers to return to the salary cap nails before the start of the championship.

In addition to selling off some of its TV rights, Barca has recently played on multiple fronts to get quick cash to get active on the market, with a € 595 million loan from Goldman Sachs and a sponsorship with Spotify for around € 435 million. In August 2021, Laporta announced after an audit of the club’s finances that Barca had an estimated total debt of € 1.35 billion.

With AFP

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